OUR VISION
A society in which everyone has access to the educational, social and life-enriching benefits of the creative arts.
OUR MISSION
To use the creative arts to connect, empower, inspire and upskill society’s most disadvantaged and vulnerable people, raising aspirations, building self-esteem, reducing isolation and enhancing wellbeing.
OUR AIMS
1. To tackle inequality by giving society’s most disadvantaged and vulnerable people free access to the educational, social and life-enriching benefits of the creative arts.
2. To engage participants in tailored projects led by exceptional professional artists in areas where provision is poor and engagement is low.
3. To listen to, advocate for and give a voice to participants.
4. To connect, empower, inspire and upskill participants, developing creativity, raising self-esteem, enriching lives, reducing isolation and enhancing wellbeing.
5. To promote the value of creative arts engagement in achieving social outcomes.
6. To provide high quality work and training to a diverse pool of professional artists.
7. To play an active role in helping to create a society that is fairer, more caring, more inclusive and more sustainable.
six core values shape everything we do:
CREATIVITY
Encouraging a creative approach to every area of our performance
EXCELLENCE
Seeking to attain the highest standards in all activities
PASSION
Being passionate in our motivations and performance
FLEXIBILITY
Listening and responding creatively to all stakeholders’ needs
VALUING THE INDIVIDUAL
Recognising and nurturing each individual’s unique talents
INTEGRITY
Embedding honesty and fairness in all we do
Our environmental commitment
We have been committed to our environmental responsibility since our foundation in 2003 and our Environmental Policy drives our actions.
Read more about our work tackling the climate emergency by clicking below.
Along with hundreds of other cultural organisations, we have declared that there is a climate emergency, and that we are committed to tackling it. Find out more here.
Our focus on sustainability
As a charity whose vision is for “a fair, caring, equal, inclusive, sustainable society in which the creative arts play a transformative role in empowering every individual to fulfil their potential”, we are committed to playing our part in achieving the UN’s Sustainable Development Goals where possible through our projects and employment / operational practices, in particular goals 3, 4, 5, 10 and 13.
our commitment to diversity, equity & Inclusion
Diversity, equity and inclusion have been cornerstones of the charity since 2003, with two of our six values (Valuing the Individual and Integrity) reflecting this. Following detailed research and consultation we executed an ethnic diversity action plan in 2020 with measurable targets and actions to increase representation across the charity. The plan will be extended to include other protected characteristics during 2023. Our ambition is to be recognised as a beacon of excellence in the areas of equality, diversity and inclusion by 2026.
