In July 2021, we teamed up with popular Korean skincare brand Dr.Jart+ as it launched its pop-up in the heart of London. Located just off iconic Carnaby Street, the interactive store, which is open until October, blends skincare innovation with creativity.
Dr.Jart+ is donating 10% of the pop-up’s proceeds to Create, investing in our high-quality creative arts workshops and enabling us to reach more vulnerable children and adults with the power of creativity.
Dr.Jart+ embraces creativity in its products, and this playfulness is reflected in the pop-up store’s design, which features a mural from artistic duo Good Wives & Warriors using patterns inspired by the brand’s Cicapair collection. The mural is interactive: visitors can colour in the shapes and patterns on the wall using the markers provided. The pop-up also includes a themed “selfie” room.
Nicky Goulder, our Founding CEO, said: “We are delighted to partner with Dr.Jart+ in the UK. It’s a perfect fit: as the country’s leading creative arts charity empowering lives and enhancing wellbeing, we share with Dr.Jart+ a belief in the tremendous value of artistic invention and creativity. Our partnership will enable us to reach more marginalised children and adults with our award-winning creative arts projects, giving them the chance to express themselves, build skills, meet other people and boost their wellbeing.”
The pop-up will run until 21 October 2021 so make sure to head down and join the fun! Check out our Instagram Reel to go on a virtual visit.